Woz says having your engineers in Russia isn't a good idea - CNET

The Apple co-founder and developer of the Apple I and II computers focuses on how his own steps to becoming an engineer might not be accepted by those creating tech businesses today.

"In business schools, now almost every single university has courses in entrepreneurship," he says.

He enunciates the word "entrepreneurship" as if the subject were a slightly fake one.

"They teach, sometimes, business students to think you can write down plans, you can think about this, come up with ideas, raise money and hire engineers," he said.

Any old engineers, it seems.

"The engineers could be in Russia, they could be in India, they could be anywhere," Woz says of current thinking.

He isn't fond of this thinking. "No," he says, "you should have the engineer involved in your starting team."

Woz's conception of the perfect business is a holy trinity: the engineer, the businessperson and the marketing expert. (How stunningly similar to Apple.)

It takes those three, it seems, to create something lasting and worthwhile. And those three have to be in the same place, both emotionally and physically.