You may be perplexed. Let me help you. There are four consecutive letters in the name that seem to affect Facebook's inteal systems. No, not "thor."
The issue came to light when indie band October Drift tried to promote their Scunthorpe concert on the site. Facebook's automatic thought police didn't get the drift. October Drift's transaction -- you have to pay to "boost" posts -- was denied, the band says.
It's not that the word "Scunthorpe" is completely banned. It's that it can't appear in promotional posts, the band says.
Facebook didn't immediately reply to a request for comment. Nor did it reply to the pleas of October Drift's Dan Young, he told the Independent. Facebook did, however, tell the Guardian that it's investigating.
Facebook's censors have always had peculiar proclivities. Its battle against the female breast has been long and painfully pointless. Perhaps its low-point was when the site censored a doll's nipples.
But this is what happens when billions of people allow their lives to be laid bare on one powerful site.