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Jeff Yee, a ZTE executive, holds up the ZMax Pro at an event in New York.
Roger Cheng/CNETZTE continues to press its advantage on big, affordable phones.
The Chinese handset manufacturer on Monday unveiled the ZMax Pro, an exclusive jumbo-sized phone for prepaid carrier MetroPCS. The phone costs $99 after a MetroPCS instant rebate. It will be available on August 1, and preorders begin today.
It's the latest attempt by a low-cost phone vendor to make its mark on the US market, something that has gotten easier as consumers get savvier and more budget-conscious about their purchases. ZTE has built its reputation through affordable, high-quality phones in the prepaid market, but seeks to break out more with mainstream consumers.
With the ZMax Pro, which is a follow-up from the ZMax 2 from 2015, ZTE is hoping the combination of price and specifications draws attention. The phone packs a 6-inch display, a 13-megapixel rear camera, 5-megapixel front-facing camera, 2 gigabytes of RAM, a USB Type C input, a 3,400-mAh battery and a Qualcomm Snapdragon 617 processor with quick-charging capabilities. It comes with 32 GB of inteal storage and a slot for expandable memory.
For MetroPCS, which is owned by T-Mobile, the Zmax Pro provides a large phone with the appearance of a premium finish -- a ZTE specialty. The phone also boasts a rear fingerprint sensor, a feature often found in more high-end devices.
MetroPCS and ZTE have had a long-standing relationship. ZTE built its first US phone for MetroPCS in 2007.
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